The Earnout Trap: Why Seller Financing and Earnout Structures Are the Most Misused Tools in Digital Acquisitions
If there is one area where I see digital acquisition deals go sideways — not at closing, but in the months after — it is the earnout. Specifically, it is the earnout that both the buyer and the seller think they understand but that neither has actually defined with enough precision to survive the first […]
How to Structure a Letter of Intent for a Digital Asset Acquisition
Most buyers spend weeks running due diligence on a digital asset — auditing traffic, verifying revenue, stress-testing SDE adjustments — and then write a letter of intent that gives away every advantage they’ve built. The LOI is where deals are won or lost, and most acquisition guides treat it like a formality. It is not. […]